{"id":2895,"date":"2026-01-28T16:12:22","date_gmt":"2026-01-28T16:12:22","guid":{"rendered":"https:\/\/allanderou.fr\/?post_type=portfolio&#038;p=2895"},"modified":"2026-01-29T16:05:31","modified_gmt":"2026-01-29T16:05:31","slug":"creation-dune-marque-de-parfum-personnalisee-maison-de-mija","status":"publish","type":"portfolio","link":"https:\/\/allanderou.fr\/?portfolio=creation-dune-marque-de-parfum-personnalisee-maison-de-mija","title":{"rendered":"Cr\u00e9ation d\u2019une marque de parfum personnalis\u00e9e &#8211; Maison de Mija"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2895\" class=\"elementor elementor-2895\" data-elementor-post-type=\"portfolio\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a5f38fd e-flex e-con-boxed e-con e-parent\" data-id=\"a5f38fd\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-96ca1a5 elementor-widget elementor-widget-image\" data-id=\"96ca1a5\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"900\" height=\"640\" src=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/2-e1769700416675-1024x728.png\" class=\"attachment-large size-large wp-image-2905\" alt=\"MAISON MIJA\" srcset=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/2-e1769700416675-1024x728.png 1024w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/2-e1769700416675-300x213.png 300w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/2-e1769700416675-768x546.png 768w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/2-e1769700416675-184x131.png 184w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/2-e1769700416675-1200x853.png 1200w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/2-e1769700416675.png 1520w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c4eab1 elementor-widget elementor-widget-spacer\" data-id=\"6c4eab1\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-971d98a elementor-widget elementor-widget-text-editor\" data-id=\"971d98a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h3 data-start=\"878\" data-end=\"1229\"><span style=\"color: #78cc6d;\"><strong data-start=\"878\" data-end=\"892\">Entreprise<\/strong><\/span><\/h3><p data-start=\"878\" data-end=\"1229\"><strong data-start=\"895\" data-end=\"913\">Maison de Mija<\/strong> est une <strong data-start=\"922\" data-end=\"958\">marque fictive de parfum premium<\/strong>, \u00e9voluant dans un univers m\u00ealant <strong data-start=\"992\" data-end=\"1000\">luxe<\/strong>, <strong data-start=\"1002\" data-end=\"1013\">\u00e9motion<\/strong>, <strong data-start=\"1015\" data-end=\"1035\">personnalisation<\/strong> et <strong data-start=\"1039\" data-end=\"1060\">exp\u00e9rience client<\/strong>. La marque a \u00e9t\u00e9 pens\u00e9e comme une maison contemporaine proposant des parfums uniques, con\u00e7us sur mesure \u00e0 partir de la personnalit\u00e9 et des pr\u00e9f\u00e9rences de chaque client.<\/p><h3 data-start=\"1231\" data-end=\"1920\"><span style=\"color: #78cc6d;\"><strong data-start=\"1231\" data-end=\"1252\">Contexte &amp; enjeux<\/strong><\/span><\/h3><p data-start=\"1231\" data-end=\"1920\">Le projet consistait \u00e0 concevoir une nouvelle marque de parfum sur un <strong data-start=\"1325\" data-end=\"1354\">march\u00e9 tr\u00e8s concurrentiel<\/strong>, domin\u00e9 par de grandes maisons historiques disposant d\u2019une forte notori\u00e9t\u00e9. L\u2019enjeu principal \u00e9tait de cr\u00e9er une marque <strong data-start=\"1475\" data-end=\"1516\">d\u00e9sirable, cr\u00e9dible et diff\u00e9renciante<\/strong>, capable de s\u2019imposer gr\u00e2ce \u00e0 la <strong data-start=\"1550\" data-end=\"1581\">personnalisation du produit<\/strong> et \u00e0 une <strong data-start=\"1591\" data-end=\"1631\">exp\u00e9rience client premium sur mesure<\/strong>. Le projet n\u00e9cessitait de <strong data-start=\"113\" data-end=\"204\">concilier cr\u00e9ativit\u00e9, strat\u00e9gie marketing et contraintes financi\u00e8res et op\u00e9rationnelles<\/strong>, tout en capitalisant sur la mont\u00e9e en puissance de la <strong data-start=\"260\" data-end=\"280\">personnalisation<\/strong> et de l\u2019<strong data-start=\"289\" data-end=\"310\">exp\u00e9rience client<\/strong> dans l\u2019univers du luxe.<\/p><h3 data-start=\"1922\" data-end=\"2470\"><span style=\"color: #78cc6d;\"><strong data-start=\"1922\" data-end=\"1945\">Objectifs du projet<\/strong><\/span><\/h3><p data-start=\"1922\" data-end=\"2470\">L\u2019objectif \u00e9tait de cr\u00e9er une <strong data-start=\"1978\" data-end=\"2018\">marque de parfum premium distinctive<\/strong>, reposant sur une <strong data-start=\"2037\" data-end=\"2086\">proposition de valeur forte et diff\u00e9renciante<\/strong>. Le projet consistait \u00e0 <strong data-start=\"86\" data-end=\"122\">d\u00e9velopper une identit\u00e9 visuelle<\/strong>, <strong data-start=\"124\" data-end=\"179\">d\u00e9ployer une strat\u00e9gie de communication multicanale<\/strong> et <strong data-start=\"183\" data-end=\"219\">organiser les aspects financiers<\/strong>, tout en assurant la <strong data-start=\"241\" data-end=\"290\">viabilit\u00e9 strat\u00e9gique, cr\u00e9ative et \u00e9conomique<\/strong> du projet dans un contexte de <strong data-start=\"321\" data-end=\"360\">comp\u00e9tition entre plusieurs \u00e9quipes<\/strong><\/p><h3 data-start=\"2472\" data-end=\"2493\"><span style=\"color: #78cc6d;\"><strong data-start=\"2472\" data-end=\"2491\">R\u00f4le &amp; missions<\/strong><\/span><\/h3><h4 data-start=\"2495\" data-end=\"2939\"><strong data-start=\"2495\" data-end=\"2554\">1 \u2013 Cr\u00e9ation et positionnement strat\u00e9gique de la marque<\/strong><\/h4><p data-start=\"181\" data-end=\"610\">Nous avons travaill\u00e9 sur la cr\u00e9ation de la marque <strong data-start=\"291\" data-end=\"309\">Maison de Mija<\/strong>, en d\u00e9finissant un <strong data-start=\"329\" data-end=\"383\">positionnement premium, exp\u00e9rientiel et \u00e9motionnel<\/strong>. Nous avons \u00e9labor\u00e9 la <strong data-start=\"407\" data-end=\"417\">vision<\/strong>, la <strong data-start=\"422\" data-end=\"433\">mission<\/strong> et les <strong data-start=\"441\" data-end=\"452\">valeurs<\/strong> de la marque, tout en construisant une <strong data-start=\"492\" data-end=\"532\">proposition de valeur diff\u00e9renciante<\/strong>, centr\u00e9e sur la <strong data-start=\"549\" data-end=\"569\">personnalisation<\/strong> et l\u2019<strong data-start=\"575\" data-end=\"609\" data-is-only-node=\"\">unicit\u00e9 de l\u2019exp\u00e9rience client<\/strong>.<\/p><h4 data-start=\"2941\" data-end=\"3349\"><strong data-start=\"2941\" data-end=\"2984\">2 \u2013 Strat\u00e9gie de marque et storytelling<\/strong><\/h4><p data-start=\"2941\" data-end=\"3349\">Nous avons d\u00e9velopp\u00e9 la <strong data-start=\"682\" data-end=\"715\">strat\u00e9gie globale de branding<\/strong>, incluant la d\u00e9finition de la cible, le positionnement concurrentiel et les axes de diff\u00e9renciation. Nous avons con\u00e7u un <strong data-start=\"837\" data-end=\"862\">storytelling coh\u00e9rent<\/strong>, ax\u00e9 sur l\u2019\u00e9motion, l\u2019exp\u00e9rience olfactive personnalis\u00e9e et l\u2019unicit\u00e9 du produit, appuy\u00e9 par une <strong data-start=\"960\" data-end=\"999\">analyse concurrentielle approfondie<\/strong> du march\u00e9 du parfum.<\/p><h4 data-start=\"3351\" data-end=\"3793\"><strong data-start=\"3351\" data-end=\"3416\">3 \u2013 Cr\u00e9ation de l\u2019identit\u00e9 visuelle et de la charte graphique<\/strong><\/h4><p data-start=\"1022\" data-end=\"1480\">Nous avons particip\u00e9 \u00e0 la <strong data-start=\"1116\" data-end=\"1160\">cr\u00e9ation compl\u00e8te de l\u2019identit\u00e9 visuelle<\/strong> de la marque, incluant le logo principal et ses d\u00e9clinaisons, la d\u00e9finition de la <strong data-start=\"1243\" data-end=\"1266\">palette de couleurs<\/strong>\u00a0et le choix des <strong data-start=\"1318\" data-end=\"1334\">typographies<\/strong>. Nous avons \u00e9galement r\u00e9alis\u00e9 une <strong data-start=\"1369\" data-end=\"1399\">charte graphique d\u00e9taill\u00e9e<\/strong>, garantissant la coh\u00e9rence de la marque sur tous les supports digitaux et print.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6dbdad7 elementor-widget elementor-widget-image-gallery\" data-id=\"6dbdad7\" data-element_type=\"widget\" data-widget_type=\"image-gallery.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-gallery\">\n\t\t\t<div id='gallery-1' class='gallery galleryid-2895 gallery-columns-1 gallery-size-medium_large'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"6dbdad7\" data-elementor-lightbox-title=\"4\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjkwNywidXJsIjoiaHR0cHM6XC9cL2FsbGFuZGVyb3UuZnJcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzAxXC80LnBuZyIsInNsaWRlc2hvdyI6IjZkYmRhZDcifQ%3D%3D\" href='https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/4.png'><img decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/4-768x432.png\" class=\"attachment-medium_large size-medium_large\" alt=\"MAISON MIJA\" srcset=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/4-768x432.png 768w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/4-300x169.png 300w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/4-1024x576.png 1024w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/4-1536x864.png 1536w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/4-184x104.png 184w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/4-1200x675.png 1200w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/4.png 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"6dbdad7\" data-elementor-lightbox-title=\"5\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjkwOCwidXJsIjoiaHR0cHM6XC9cL2FsbGFuZGVyb3UuZnJcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzAxXC81LnBuZyIsInNsaWRlc2hvdyI6IjZkYmRhZDcifQ%3D%3D\" href='https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/5.png'><img decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/5-768x432.png\" class=\"attachment-medium_large size-medium_large\" alt=\"MAISON MIJA\" srcset=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/5-768x432.png 768w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/5-300x169.png 300w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/5-1024x576.png 1024w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/5-1536x864.png 1536w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/5-184x104.png 184w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/5-1200x675.png 1200w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/5.png 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"6dbdad7\" data-elementor-lightbox-title=\"6\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjkwOSwidXJsIjoiaHR0cHM6XC9cL2FsbGFuZGVyb3UuZnJcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzAxXC82LTEucG5nIiwic2xpZGVzaG93IjoiNmRiZGFkNyJ9\" href='https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/6-1.png'><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/6-1-768x432.png\" class=\"attachment-medium_large size-medium_large\" alt=\"MAISON MIJA\" srcset=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/6-1-768x432.png 768w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/6-1-300x169.png 300w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/6-1-1024x576.png 1024w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/6-1-1536x864.png 1536w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/6-1-184x104.png 184w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/6-1-1200x675.png 1200w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/6-1.png 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"6dbdad7\" data-elementor-lightbox-title=\"7\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjkxMCwidXJsIjoiaHR0cHM6XC9cL2FsbGFuZGVyb3UuZnJcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzAxXC83LTEucG5nIiwic2xpZGVzaG93IjoiNmRiZGFkNyJ9\" href='https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/7-1.png'><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/7-1-768x432.png\" class=\"attachment-medium_large size-medium_large\" alt=\"MAISON MIJA\" srcset=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/7-1-768x432.png 768w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/7-1-300x169.png 300w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/7-1-1024x576.png 1024w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/7-1-1536x864.png 1536w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/7-1-184x104.png 184w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/7-1-1200x675.png 1200w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/7-1.png 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"6dbdad7\" data-elementor-lightbox-title=\"8\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjkxMSwidXJsIjoiaHR0cHM6XC9cL2FsbGFuZGVyb3UuZnJcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzAxXC84LTEucG5nIiwic2xpZGVzaG93IjoiNmRiZGFkNyJ9\" href='https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/8-1.png'><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/8-1-768x432.png\" class=\"attachment-medium_large size-medium_large\" alt=\"MAISON MIJA\" srcset=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/8-1-768x432.png 768w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/8-1-300x169.png 300w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/8-1-1024x576.png 1024w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/8-1-1536x864.png 1536w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/8-1-184x104.png 184w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/8-1-1200x675.png 1200w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/8-1.png 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"6dbdad7\" data-elementor-lightbox-title=\"9\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjkxMiwidXJsIjoiaHR0cHM6XC9cL2FsbGFuZGVyb3UuZnJcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzAxXC85LTEucG5nIiwic2xpZGVzaG93IjoiNmRiZGFkNyJ9\" href='https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/9-1.png'><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/9-1-768x432.png\" class=\"attachment-medium_large size-medium_large\" alt=\"MAISON MIJA\" srcset=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/9-1-768x432.png 768w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/9-1-300x169.png 300w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/9-1-1024x576.png 1024w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/9-1-1536x864.png 1536w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/9-1-184x104.png 184w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/9-1-1200x675.png 1200w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/9-1.png 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c492d3 elementor-widget elementor-widget-spacer\" data-id=\"5c492d3\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c3e307d elementor-widget elementor-widget-text-editor\" data-id=\"c3e307d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h4 data-start=\"3795\" data-end=\"4290\"><strong data-start=\"3795\" data-end=\"3866\">4 \u2013 Conception des produits et de l\u2019exp\u00e9rience client personnalis\u00e9e<\/strong><\/h4><p data-start=\"3795\" data-end=\"4290\">Nous avons con\u00e7u le <strong data-start=\"1576\" data-end=\"1621\">concept de parfum personnalis\u00e9 sur mesure<\/strong>, bas\u00e9 sur un <strong data-start=\"1635\" data-end=\"1661\">questionnaire en ligne<\/strong> permettant d\u2019analyser les go\u00fbts, la personnalit\u00e9 et les pr\u00e9f\u00e9rences de chaque client. Nous avons d\u00e9velopp\u00e9 des <strong data-start=\"1773\" data-end=\"1792\">parfums uniques<\/strong>, cr\u00e9\u00e9 des <strong data-start=\"1803\" data-end=\"1827\">coffrets saisonniers<\/strong> et con\u00e7u le <strong data-start=\"1840\" data-end=\"1886\">design des flacons et du packaging premium<\/strong>, pour proposer une <strong data-start=\"1906\" data-end=\"1948\">exp\u00e9rience client globale et immersive<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-95a5350 elementor-widget elementor-widget-image-gallery\" data-id=\"95a5350\" data-element_type=\"widget\" data-widget_type=\"image-gallery.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-gallery\">\n\t\t\t<div id='gallery-2' class='gallery galleryid-2895 gallery-columns-1 gallery-size-medium_large'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" 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https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/11-1-1200x675.png 1200w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/11-1.png 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"95a5350\" data-elementor-lightbox-title=\"12\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjkxNSwidXJsIjoiaHR0cHM6XC9cL2FsbGFuZGVyb3UuZnJcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzAxXC8xMi5wbmciLCJzbGlkZXNob3ciOiI5NWE1MzUwIn0%3D\" href='https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/12.png'><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/12-768x432.png\" class=\"attachment-medium_large size-medium_large\" alt=\"\" srcset=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/12-768x432.png 768w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/12-300x169.png 300w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/12-1024x576.png 1024w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/12-1536x864.png 1536w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/12-184x104.png 184w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/12-1200x675.png 1200w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/12.png 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"95a5350\" data-elementor-lightbox-title=\"13\" 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https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/13.png 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"95a5350\" data-elementor-lightbox-title=\"14\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjkxNywidXJsIjoiaHR0cHM6XC9cL2FsbGFuZGVyb3UuZnJcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzAxXC8xNC5wbmciLCJzbGlkZXNob3ciOiI5NWE1MzUwIn0%3D\" href='https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/14.png'><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/14-768x432.png\" class=\"attachment-medium_large size-medium_large\" alt=\"\" srcset=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/14-768x432.png 768w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/14-300x169.png 300w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/14-1024x576.png 1024w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/14-1536x864.png 1536w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/14-184x104.png 184w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/14-1200x675.png 1200w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/14.png 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"95a5350\" data-elementor-lightbox-title=\"15\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjkxOCwidXJsIjoiaHR0cHM6XC9cL2FsbGFuZGVyb3UuZnJcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzAxXC8xNS5wbmciLCJzbGlkZXNob3ciOiI5NWE1MzUwIn0%3D\" 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https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/16-184x104.png 184w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/16-1200x675.png 1200w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/16.png 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"95a5350\" data-elementor-lightbox-title=\"18\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjkyMSwidXJsIjoiaHR0cHM6XC9cL2FsbGFuZGVyb3UuZnJcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzAxXC8xOC5wbmciLCJzbGlkZXNob3ciOiI5NWE1MzUwIn0%3D\" href='https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/18.png'><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/18-768x432.png\" class=\"attachment-medium_large size-medium_large\" alt=\"\" srcset=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/18-768x432.png 768w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/18-300x169.png 300w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/18-1024x576.png 1024w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/18-1536x864.png 1536w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/18-184x104.png 184w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/18-1200x675.png 1200w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/18.png 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"95a5350\" data-elementor-lightbox-title=\"32\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjkzNSwidXJsIjoiaHR0cHM6XC9cL2FsbGFuZGVyb3UuZnJcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzAxXC8zMi5wbmciLCJzbGlkZXNob3ciOiI5NWE1MzUwIn0%3D\" href='https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/32.png'><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/32-768x432.png\" class=\"attachment-medium_large size-medium_large\" alt=\"\" srcset=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/32-768x432.png 768w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/32-300x169.png 300w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/32-1024x576.png 1024w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/32-1536x864.png 1536w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/32-184x104.png 184w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/32-1200x675.png 1200w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/32.png 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-70b796e elementor-widget elementor-widget-spacer\" data-id=\"70b796e\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa537c7 elementor-widget elementor-widget-text-editor\" data-id=\"aa537c7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h4 data-start=\"4292\" data-end=\"4731\"><strong data-start=\"4292\" data-end=\"4347\">5 \u2013 Strat\u00e9gie digitale et communication multicanale<\/strong><\/h4><p data-start=\"1951\" data-end=\"2379\">Nous avons \u00e9labor\u00e9 la <strong data-start=\"2031\" data-end=\"2069\">strat\u00e9gie de communication globale<\/strong> et la <strong data-start=\"2076\" data-end=\"2110\">strat\u00e9gie digitale multicanale<\/strong>. Nous avons cr\u00e9\u00e9 des contenus pour les r\u00e9seaux sociaux, mis en place des <strong data-start=\"2184\" data-end=\"2209\">campagnes d\u2019influence<\/strong>, con\u00e7u des <strong data-start=\"2221\" data-end=\"2235\">Social Ads<\/strong>, d\u00e9velopp\u00e9 des supports offline (affiches publicitaires) et contribu\u00e9 \u00e0 la r\u00e9alisation d\u2019une <strong data-start=\"2329\" data-end=\"2351\">vid\u00e9o publicitaire<\/strong> pour formats TV et digital.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ded373d elementor-widget elementor-widget-image-gallery\" data-id=\"ded373d\" data-element_type=\"widget\" data-widget_type=\"image-gallery.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-gallery\">\n\t\t\t<div id='gallery-3' class='gallery galleryid-2895 gallery-columns-1 gallery-size-medium_large'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" 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https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/22-1200x675.png 1200w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/22.png 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"ded373d\" data-elementor-lightbox-title=\"24\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjkyNywidXJsIjoiaHR0cHM6XC9cL2FsbGFuZGVyb3UuZnJcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzAxXC8yNC5wbmciLCJzbGlkZXNob3ciOiJkZWQzNzNkIn0%3D\" href='https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/24.png'><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/24-768x432.png\" class=\"attachment-medium_large size-medium_large\" alt=\"\" srcset=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/24-768x432.png 768w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/24-300x169.png 300w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/24-1024x576.png 1024w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/24-1536x864.png 1536w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/24-184x104.png 184w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/24-1200x675.png 1200w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/24.png 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"ded373d\" data-elementor-lightbox-title=\"25\" 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alt=\"\" srcset=\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/21-768x432.png 768w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/21-300x169.png 300w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/21-1024x576.png 1024w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/21-1536x864.png 1536w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/21-184x104.png 184w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/21-1200x675.png 1200w, https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/21.png 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2351f2b elementor-widget elementor-widget-spacer\" data-id=\"2351f2b\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7c092e3 elementor-widget elementor-widget-text-editor\" data-id=\"7c092e3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h4 data-start=\"1951\" data-end=\"2379\"><strong data-start=\"4733\" data-end=\"4781\">6 \u2013 Gestion financi\u00e8re et pilotage du projet<\/strong><\/h4><p data-start=\"4733\" data-end=\"5211\">Nous avons pris en charge la <strong data-start=\"2461\" data-end=\"2501\">gestion financi\u00e8re et op\u00e9rationnelle<\/strong>, en cr\u00e9ant des <strong data-start=\"2517\" data-end=\"2541\">tableaux de pilotage<\/strong>, en \u00e9laborant des <strong data-start=\"2560\" data-end=\"2584\">feuilles de d\u00e9cision<\/strong> li\u00e9es \u00e0 la production, aux effectifs et aux co\u00fbts, ainsi qu\u2019en pr\u00e9voyant le <strong data-start=\"2661\" data-end=\"2699\">chiffre d\u2019affaires sur deux ann\u00e9es<\/strong>. Nous avons particip\u00e9 aux <strong data-start=\"2726\" data-end=\"2752\">arbitrages budg\u00e9taires<\/strong> et \u00e0 la <strong data-start=\"2761\" data-end=\"2792\">gestion des investissements<\/strong>, dans un contexte de mise en concurrence directe avec d\u2019autres groupes.<\/p><h3 data-start=\"5213\" data-end=\"5684\"><span style=\"color: #78cc6d;\"><strong data-start=\"5213\" data-end=\"5248\">Outils &amp; comp\u00e9tences mobilis\u00e9es<\/strong><\/span><\/h3><p data-start=\"5213\" data-end=\"5684\">Ce projet a mobilis\u00e9 des comp\u00e9tences en <strong data-start=\"5291\" data-end=\"5325\">cr\u00e9ation de marque et branding<\/strong>, <strong data-start=\"5327\" data-end=\"5354\">strat\u00e9gie de marque 2.0<\/strong>, <strong data-start=\"5356\" data-end=\"5390\">storytelling et positionnement<\/strong>, <strong data-start=\"5392\" data-end=\"5433\">identit\u00e9 visuelle et charte graphique<\/strong>, <strong data-start=\"5435\" data-end=\"5477\">communication digitale et social media<\/strong>, <strong data-start=\"5479\" data-end=\"5504\">marketing d\u2019influence<\/strong>, <strong data-start=\"5506\" data-end=\"5520\">Social Ads<\/strong>, ainsi qu\u2019en <strong data-start=\"5534\" data-end=\"5578\">gestion financi\u00e8re et pilotage de projet<\/strong>. Le travail a \u00e9t\u00e9 men\u00e9 <strong data-start=\"5602\" data-end=\"5615\">en \u00e9quipe<\/strong>, dans un cadre acad\u00e9mique simulant des conditions r\u00e9elles de march\u00e9.<\/p><h3 data-start=\"5686\" data-end=\"6198\"><span style=\"color: #78cc6d;\"><strong data-start=\"5686\" data-end=\"5699\">R\u00e9sultats<\/strong><\/span><\/h3><p data-start=\"5686\" data-end=\"6198\">Men\u00e9 dans un contexte de <strong data-start=\"5727\" data-end=\"5762\">forte concurrence entre groupes<\/strong>, le projet <strong data-start=\"5774\" data-end=\"5792\">Maison de Mija<\/strong> a remport\u00e9 la <strong data-start=\"5807\" data-end=\"5826\">victoire finale<\/strong>, gr\u00e2ce \u00e0 une <strong data-start=\"5840\" data-end=\"5863\">strat\u00e9gie coh\u00e9rente<\/strong>, une <strong data-start=\"5869\" data-end=\"5911\">gestion pertinente des investissements<\/strong> et une <strong data-start=\"5919\" data-end=\"5963\">vision claire et structur\u00e9e de la marque<\/strong>. Le projet a \u00e9t\u00e9 reconnu pour la <strong data-start=\"5997\" data-end=\"6031\">solidit\u00e9 de son positionnement<\/strong>, la qualit\u00e9 de son univers cr\u00e9atif et la <strong data-start=\"6073\" data-end=\"6130\">cr\u00e9dibilit\u00e9 de son approche strat\u00e9gique et financi\u00e8re<\/strong>, d\u00e9montrant sa capacit\u00e9 \u00e0 r\u00e9pondre aux exigences du march\u00e9 du luxe.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":2948,"menu_order":0,"template":"","portfolio_categories":[21,41,24,14],"portfolio_tags":[],"class_list":["post-2895","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_categories-campagnesmarketing","portfolio_categories-creation-graphique","portfolio_categories-contentmarket","portfolio_categories-stratmarket"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cr\u00e9ation d\u2019une marque de parfum personnalis\u00e9e - Maison de Mija - Portfolio Allan D\u00c9ROU<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/allanderou.fr\/?portfolio=creation-dune-marque-de-parfum-personnalisee-maison-de-mija\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cr\u00e9ation d\u2019une marque de parfum personnalis\u00e9e - Maison de Mija - Portfolio Allan D\u00c9ROU\" \/>\n<meta property=\"og:description\" content=\"Entreprise Maison de Mija est une marque fictive de parfum premium, \u00e9voluant dans un univers m\u00ealant luxe, \u00e9motion, personnalisation et...\" \/>\n<meta property=\"og:url\" content=\"http:\/\/allanderou.fr\/?portfolio=creation-dune-marque-de-parfum-personnalisee-maison-de-mija\" \/>\n<meta property=\"og:site_name\" content=\"Portfolio Allan D\u00c9ROU\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-29T16:05:31+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/Voirin-Services-9.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1060\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"http:\/\/allanderou.fr\/?portfolio=creation-dune-marque-de-parfum-personnalisee-maison-de-mija\",\"url\":\"http:\/\/allanderou.fr\/?portfolio=creation-dune-marque-de-parfum-personnalisee-maison-de-mija\",\"name\":\"Cr\u00e9ation d\u2019une marque de parfum personnalis\u00e9e - Maison de Mija - Portfolio Allan D\u00c9ROU\",\"isPartOf\":{\"@id\":\"https:\/\/allanderou.fr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"http:\/\/allanderou.fr\/?portfolio=creation-dune-marque-de-parfum-personnalisee-maison-de-mija#primaryimage\"},\"image\":{\"@id\":\"http:\/\/allanderou.fr\/?portfolio=creation-dune-marque-de-parfum-personnalisee-maison-de-mija#primaryimage\"},\"thumbnailUrl\":\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/Voirin-Services-9.png\",\"datePublished\":\"2026-01-28T16:12:22+00:00\",\"dateModified\":\"2026-01-29T16:05:31+00:00\",\"breadcrumb\":{\"@id\":\"http:\/\/allanderou.fr\/?portfolio=creation-dune-marque-de-parfum-personnalisee-maison-de-mija#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\/\/allanderou.fr\/?portfolio=creation-dune-marque-de-parfum-personnalisee-maison-de-mija\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"http:\/\/allanderou.fr\/?portfolio=creation-dune-marque-de-parfum-personnalisee-maison-de-mija#primaryimage\",\"url\":\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/Voirin-Services-9.png\",\"contentUrl\":\"https:\/\/allanderou.fr\/wp-content\/uploads\/2026\/01\/Voirin-Services-9.png\",\"width\":1600,\"height\":1060},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\/\/allanderou.fr\/?portfolio=creation-dune-marque-de-parfum-personnalisee-maison-de-mija#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/allanderou.fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Portfolio\",\"item\":\"https:\/\/allanderou.fr\/?post_type=portfolio\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Cr\u00e9ation d\u2019une marque de parfum personnalis\u00e9e &#8211; 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